As St Patricks day is approaching, one can't help but notice the increase in advertisements for "Irish" alcoholic beverages such as Guinness Stout and Jameson Irish Whiskey. In the US St Patricks Day is a day to imbibe alcohol and party with friends, maybe go out and see the local parade.
In Ireland the holiday is not all about drinking, it is about remembering their nation's history.
My question is, why did it become such a party holiday in America, is it because of the marketing efforts of alcoholic beverage companies? Whether it be Anheuser-Busch, Jameson Whiskey, or the worlds largest brewery, Guinness, who is responsible for turning a day of remembrance into a day of partying?
